Written By Madison Casey
We recently sat down with one of the most popular florists in the Baton Rouge area, Robert Heroman , owner of Billy Heroman’s Flowers & Gifts, to ask him a few questions about the wedding industry when it comes to the floral business.
How much of your business is related to wedding events?
Looking at total flower sales, I would say about 10 percent goes to wedding events.
How much on average would a bride and groom pay for the services of a florist at their weddings?
About $2000, we have a wide variety, some much more and some can be much less.
Would you say flowers at weddings are becoming more or less popular?
I would say more popular due to the Internet and Pinterest in this digital age. It helps the brides create more of what they want for their wedding.
What is the most popular flower brides seem to want in their wedding?
Peony, it has a tight season of April-July. So it is hard to get year round. Since it is so popular, growers all over the world are trying to figure out how to grow year round through multiple climates to meet the high demands. There is a short season in Israel where they can grow peonies. Also, Chile can grow peonies during their winter. There is a grower in Alaska who uses a green house to grow them during one month. We order from these places during the off peak season to meet high demands. We have to pay triple because they are coming from so far away and can be scarce at times.
What are the current floral trends?
Peony as flowers, the color blush for bridesmaids dresses, and some navy and eggplant. Brides are always looking for something unique to mix into their weddings. Some examples are heights of flowers at reception tables, lanterns, and candlelight. Every bride strives to be different. Pinterest and the Internet are so huge for ideas by helping make the wedding unique and different.
Why do you love being a florist?
I love helping our clients bring their ideas to life, and using our skills and visions to bring their thoughts to life through artistic designs and creations. It is very rewarding to see people moved by beautiful flowers everyday.
Images by Bray Danielle Photography
Billy Heroman's is a family owned business founded in 1955 by Janet and William J "Billy" Heroman. The Heroman family has been in the floriculture industry in Baton Rouge since 1878. Today, our fourth generation company is the largest florist in Louisiana. Billy Heroman's is one of the nations most highly regarded florists with a worldwide online presence and three shops in and around Baton Rouge, including the one where it all began on Perkins Road. Today Buzzy and Susie Heroman, run the business together with their sons, Ben and Robert Heroman and their nephew, Todd McBride.
- Submit ONE professionally photographed picture of a cake.
It can be from any celebration; wedding, birthday, anniversary, baby/bridal shower, etc!
- Photo must be in portrait format.
-Must be submitted by March 6th.
- On March 7th, the photos will be uploaded to Facebook and we will let our fans choose the winner by “Liking” their favorite cake photo.
- The photo with the most “Likes” will win a spot on our back cover for Volume 3!
-Voting will end March 21st.
(Be sure to include your baker’s and photographer’s information when submitting,
that way they can receive credit!)
****Submissions are closed!
Destination weddings are becoming more popular as couples strive for more intimate occasions. We've came up with a quick list of do's and don'ts for your destination wedding.
We've compiled the average cost of having a wedding in Louisiana based off of figures from The Wedding Market and from averages we know of in our area for 2015 weddings with a 200 person guest count.
Now remember, these are averages, and not every wedding is the same. Many of you will spend a lot less than the average, some by half. Some wedding couples will spend more or less in different categories. How does your wedding add up?
*Below you will find each category broken down with industry averages.
Market Average $40,693
If you're engaged or in the wedding industry, I'm sure you've read all of the new wedding trends of 2016, I know we have. You have to stay up-to-date with new wedding trends.
But are any of these "trends" trends that you are actually inspired by?
A Day To Remember Wedding & Event Planning, LLC | Rachel Erin Photography
A bride in the South loves tradition and loves new trends and will most likely combine traditional with new.
We're here to bring you 10 truly
Southern Wedding Trends of 2016.
1. Unique & Antique Rentals
Southern brides are stepping away from cookie cutter rentals and are seeking out unique pieces such as vintage sofas and farm tables from rental companies like Distressed Rentals & Revival near New Orleans and Antiques At The Crossroads near Baton Rouge, Louisiana.
2. Local Signature Drinks
Southern couples have been skipping fussy, complicated cocktail recipes and choosing regional classics, like mint juleps, whiskey sours, anything made with bourbon and Abita Beers!
3. Southern Tradition Etiquette
A truly Southern bride may be entrenched in new trends and her Pinterest board, but tradition will dictate and she will plan her wedding with every Southern tradition that she knows of. She will seek out the Southern plantation wedding, monogram her favors, and her decor will be nothing short of elegant.
4. Family Style Tables
Round tables out; long, farm tables in! Think community table. The concept has become popular and has taken precedent at Southern celebrations. We love the idea that it brings your guests together and invites them to converse amongst each other.
5. Romantic Bridal Fashion
Bridal fashion trends are forever changing! And Southern brides are stepping away from the over-the-top glamour and are wearing more romantic gowns, think lace. Brides are also stepping away from traditional veils and using unique headpieces such as floral crowns, which brings us to trend number 6.
6. Southern Boho
Many couples are seeking an authentic experience for their wedding day, with old-fashioned quality, natural surroundings, honest sharing food, textural materials and stylish but simple details. The floral crown is extremely popular amongst trendy boho brides.
7. Food Stations/Satellite Stations
We love our food in the South and what better way to showcase our cuisine than to give it it's own space. Couples are opting to have signature dishes prepared right in front of their guests.
10. Jamming Live Music
Sorry DJ's, we love you and all and you sure do know how to keep the party going, but we're seeing a decline as more bands are moving in on the wedding scene! Everything from singers, pianists, percussionists, and orchestra's can help amplify the ambiance of your special day.
This is NOT a Southern wedding trend.
NO offense to those that love the modern couture look, but how many brides do you know want messy hair and makeup that makes you look at a heroin addict? This look is NOT for everyone. Seriously, that's not romantic and definitely not Southern.
If you want the modern couture look, by all means, go for it! Unfortunately, this blog won't be for you then, sorry y'all! Good news is, there's plenty of modern, couture blogs and magazines out there for you!
There will always be new trends to read about, follow and pin, not every trend is for a Southern bride. Just remember to make it your own and if your celebration happens to fall into one of the top 10 Southern trends, submit it for a chance to be featured, both online and in print!
Happy planning y'all!
"This is love: to fly toward a secret sky, to cause a hundred veils to fall each moment. First to let go of life. Finally, to take a step without feet."
We receive tons of inspirational styled shoots and unfortunately, some of them won't get published, especially if they've made their debut elsewhere. We bent the rules on this submission. It made it's original debut on Glamour & Grace's blog 4 years ago!
This Valentine's shoot was a dessert party for the couple. From decor to the sweet homemade items, makes this the perfect Golden Charmed Valentine.